Korean Notes

"Egoist"
Music by Olivia Hye

Having been a trainee for only one day before becoming an official artist, Olivia Hye released her first single Egoist. This first step will lead her to become one of LOONA's most popular members.

Image from the video clip - Olivia Hye, back view
Image from the video clip - Olivia Hye, back view

The artist

손혜주, Son Hyeju, from her stage name Olivia Hye, was born on November 13, 2001 in Seoul. She is the 12th and final member of the South Korean K-POP group, LOONA. She was revealed on March 17, 2018 and released her single album on March 30, 2018. This album contains two tracks, "Egoist" (feat Jinsoul) and "Rosy" (feat Go Won and Heejin).

About the music and video

"Egoist" begins with rather quiet pop melodies, linked to a dance and graceful movements in the video clip. Throughout the music, the tempo accelerates and the register tends towards electro. The appearance of Jinsoul and her rap in the middle of the music allow to boost it: we reach then a sustained rhythm, very taking which holds us in breath. The positions also become more and more acrobatic, and the dances, more and more provocative.

Image from the video clip - Jinsoul, during her rap
Image from the video clip - Jinsoul, during her rap

A message behind her words

In addition to a varied and lively music, "Egoist" transmits a message through its lyrics. Like the title of this music, we must stop loving the other and trying to please him and instead take a step in self-love. Indeed, we can really love a person only if we love ourselves and if we accept ourselves as we are.

The video clip

go to the top of the page